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The Changing Face of the Client/Agency Relationship

Matt Connolly – Tällt Ventures

The Bath & County Club

Thursday 30th July 2015. 5:30 to 7:30pm

 

The Changing Face of the Client/Agency Relationship 

Agency services are being commoditised and it’s becoming ever harder to build strategic relationships with clients. The big question is – how can agencies adapt? And what happens if they don’t? From the client side, there is a huge opportunity to work closely with agencies in various ways; it’s no longer just about a rate card and a set of deliverables. But, as a client or in-house marketer, how can you ensure you get the right kind of value from your agencies?

When it comes to disruption, Matt Connolly knows exactly what he’s talking about, and this presentation promises to be insightful for a broad range of marketers, both agency and client-side. Matt will discuss different commercial models you can employ with your clients – what works, when to use them and when not to! He will also explore ways we can all use to build more strategic and long-term relationships with our clients.

With studios in 5 locations across the world and researchers in 14 different countries, Bristol-born Tällt Ventures is something of a new breed of company. They help their clients avoid disruption by providing insights into potential threats, they do studio work to create and evolve digital business, and they build and accelerate startups. Through their passion for creating disruptive business, they help organisations embed innovation and grow. Past clients include Microsoft, Barclays, Channel 4 and Louis Vuitton, and they are currently disrupting the online dating world with myLovelyParent.

About the Speaker
In 2003, Matt Connolly set up an agency that grew to become the UK’s Number 1 Digital Agency. Several successful businesses and entrepreneurial awards later, he moved into the tech startup space and founded  innovation agency Tällt Ventures in 2011 to help brands avoid and embrace disruption. He is also a non-executive director for agencies in both Bristol and London.

When and Where

Our venue for the evening is The Bath & County Club, just off Queen’s Square. As always, the evening starts at the bar with networking from 5.30pm. The talk starts at 6.30 and finishes by 7.30pm, allowing for even more networking time.

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